Thursday, March 16, 2017

Alex Raffi

Partner, Creative Director: Imagine Communications
Creator, Author presenter: Creative Courage with Alex Raffi

Alex Raffi is a husband, father, business owner, creative director, painter, author and book illustrator. He has also worked as an editorial cartoonist, animator, and caricature artist.

Multiple first-place winners with the Nevada Press Association for his illustrations, Alex joined Imagine Communications (then Imagine Marketing) in 2001. Since that time, the firm has grown to 11 employees and become one of the valley’s most respected and creative full-service communications firms.

Imagine’s design team has created and assisted in the development of branding materials for numerous organizations locally and nationally. As the partner and creative director, Alex has led Imagine’s evolution into a firm whose philosophy has consistent, open-minded creativity rooted in focused business strategy at its cornerstone. Under Alex’s direction and leadership – along with that of his business partner, Brian Rouff – Imagine has maintained a high retention rate among clientele and employees.

Alex’s work has helped to shape the community. A true advocate for creativity, Alex has made it his goal to demystify the creative process with as many people as possible through his highly acclaimed Creative Courage program. As a result, he is a sought-after guest speaker who has conducted his workshops and seminars for a variety of organizations and schools throughout Southern Nevada, including, the Henderson Chamber of Commerce, the Charter School Association of Nevada, SMPS Las Vegas, The American Institute of Architects Las Vegas, the American Marketing Association of Nevada, the University of Nevada Las Vegas, Nevada State College, Clark County School District, Orange Coast College, the LABMAN2014 event and many more schools and businesses throughout Nevada. This work leads to him writing his book Creative Courage with Alex Raffi: Harnessing Your Creative Capacity.” published in April 2016.

He also wrote and illustrated “The Sheep Counting Dream” a children’s book written in rhyme about a little girl who couldn’t fall asleep the night before her birthday.

A longtime Nevadan, Alex is actively involved in the community. Currently a member of the Henderson Chamber of Commerce Foundation board, he was honored in November by the Henderson Chamber with its Noble Award, which is given to a dedicated individual who passionately supports the Henderson Chamber, its mission, and its members.
And is the Chapter president of the Las Vegas chapter of SMPS (Society of Marketing Professionals) for 2017.

He is also on the committee for the Narrative Illustration Program at Orange Coast College, is a mentor and presenter for the Children of the Arts program, and has served as a big brother for the Big Brothers, Big Sisters program. Additionally, since 2007, Alex has been a proud fundraiser for St. Baldrick's, a volunteer-driven charity committed to funding the most promising research to find cures for childhood cancers and giving survivors long and healthy lives. Total, Alex has raised $21,512 for St. Baldrick’s. He is now in 12th place out of 510 participants for the 2015 event and in fourth place out of 33 participants on his team, Bald By Design. Bald by Design is ranked No. 1 out of 143 teams in Nevada and 10th in the country. For his work fund-raising since 2001, he was “knighted” and admitted to the organization’s Knights of the Bald Table and soon be knighted as a Knight Commander for his 10th year.

An award-winning graphic designer and editorial cartoonist, Raffi collaborated on and illustrated “American Gestures” and “Conventional Gestures: Meaning and Methodology” and also illustrated Richard L. Epstein’s “Critical Thinking” book series as well as “The Riddles of Human Society” by Conrad L. Kanagy and Donald B Kraybill